The Sally Rose label was born in London in 2009. Now known as Sally Rose White Label, the brand focuses on designing and producing engagement rings in Melbourne. After the engagement ring is created, the next phase for her clients is dreaming up incredible wedding rings and other fine jewellery pieces.

ETHOS
SALLY ROSE CREATES AVANT GARDE JEWELLERY REPRESENTING STRENGTH, DIVERSITY AND INDIVIDUALITY. EACH PIECE TELLS A STORY, DEFINES A MOMENT AND BECOMES PART OF THE WEARER CONVEYING INNER BEAUTY AND EMPOWERMENT.

INFLUENCE
SALLY WAS BORN IN AUSTRALIA WITH A MIXED INDIAN AND EUROPEAN HERITAGE. THESE COMBINED CULTURES AS WELL AS A DEGREE IN VISUAL ARTS (SCULPTURE), OBSESSION WITH JEWELS, TRAVEL, FILM, LOVE OF THE OCEAN AND ALL THINGS VINTAGE. ALL THESE ATTRIBUTES INFUSE A UNIQUENESS AND CREATIVE ELEMENT TO EACH DESIGN.

PASSION
AFTER 20 YEARS IN THE TRADE, SALLY ROSE HAS CREATED THOUSANDS OF BEAUTIFUL LIFETIME PIECES. EACH WITH INDIVIDUAL MEANING FOR EVERY WEARER. SHE WORKS CLOSELY WITH EACH CLIENT ENSURING THEY CAN CREATE MINIATURE ART PIECES THAT HAVE TRUE MEANING.

PROCESS
THIS BEGINS WITH AN INITIAL CONSULTATION WHERE WE DECIPHER YOUR HOPES AND DREAMS FOR THE PIECE. THEN SOURCING TREASURE TROVE OF STONES AND CONCEPT SKETCHES DRAWN UP.

ALL PIECES ARE HAND- CRAFTED IN MELBOURNE AND NEVER REPLICATED.